Urban News

Mastering the Growth Loop: Redefining Customer Acquisition, Engagement & Retention Through MarTech.About this EventNow in its third edition, MarTech Africa 3.0 has become the continent’s leading platform for exploring how marketing technology is reshaping growth. This year, we dive deep into the theme: “Mastering the Growth Loop: Redefining Customer Acquisition, Engagement & Retention Through MarTech.”The growth loop is the new growth engine, where acquisition fuels engagement, engagement drives retention, and retention powers acquisition all over again. At MarTech Africa 3.0, we’ll unpack how brands can leverage technology, data, and creativity to build this self-sustaining cycle of success.With visionary speakers, 3 interactive panel sessions, and top-tier exhibitors, attendees will gain practical insights into:Building smarter acquisition funnels through advanced analytics and automationDesigning customer experiences that drive loyalty and advocacyHarnessing data to close the loop between engagement and retentionJoin marketers, technologists, founders, and innovators who are ready to push the boundaries of customer growth in Africa and beyond.February 28th 2026 | 9am - 4pmPowered by Yournotify